Ad Management for a Shopping Mall
Managing Instagram and LINE ad campaigns to drive over 17 million impressions and boost seasonal sale awareness for a major shopping mall in Osaka.
seo-marketing
SEO Content Creation for a Food Delivery App
PROJECT DETAILS
SEO Content Creation for a Food Delivery App
Creating localized SEO content to drive a 181.5% increase in organic traffic for a food delivery app through targeted keywords and strategic internal linking.
Food Delivery App
Challenges
Low Organic Visibility for New Market Entry
<p>As a new entrant in the Japanese market, the client lacked organic traffic due to a lack of localized content and minimal presence in search engine results.</p>
Our Solution
Area-Specific SEO Content Strategy
<p>We conducted in-depth keyword research and developed content around highly relevant “area + cuisine” keyword combinations, boosting local visibility and relevance.</p>
Challenges
No Structured Internal or External SEO Support
<p>The client had no SEO-focused content structure in place, and no internal or external link-building strategy to support page authority or discoverability.</p>
Our Solution
Comprehensive Internal and External SEO Measures
<p>We created an internal linking strategy to guide users and search engines through the content effectively. At the same time, we implemented external link-building tactics to improve domain authority.</p>
Challenges
Large-Scale Content Production with Local Accuracy
<p>Creating hundreds of content pages at scale while maintaining localization accuracy and SEO effectiveness posed both operational and quality assurance challenges.</p>
Our Solution
Content Planning and Workflow Optimization
<p>We built a scalable content production system using clear templates and workflows, enabling the consistent creation of high-quality SEO content for over 750 localized pages.</p>
Challenges
Need for User Acquisition
<p>The client needed to rapidly increase visibility and user acquisition in the short term to justify continued investment in the Japanese market.</p>
Our Solution
Search Visibility Acceleration via SEO
<p>Our keyword-targeted content strategy led to a rapid increase in impressions, boosting user acquisition without relying on paid channels.</p>
seo-marketing
Results
Increase in Search Impressions
<p>By targeting local keyword variations and improving site structure, we achieved a 356% increase in search ranking impressions in one year.</p>
Growth in Organic Traffic
<p>Our strategy and execution generated an 181.5% increase in organic traffic, bringing significantly more users to the app’s web platform.</p>
750+ Pages of Optimized Content
<p>We successfully produced over 750 localized and optimized SEO content pages, each tailored to specific area + cuisine queries, forming the core of the client’s Japanese SEO presence.</p>
